December 01st, 2017 Ekotree's latest photo shoot The latest photo shoot was shot on location at Fanore beach on the West Coast of County Clare and close to the Ekotree studio. The focus of the shoot was to capture the essence of the textured merino Aran sweaters and the soft luxurious cashmere travel wraps. We chose Fanore beach because it’s where the stunning back drop of karatic landscape meets the expansive wildness of the Atlantic Ocean. The lime and charcoal coloured textured limestone terrain and undulating stone walls are reflected in stitch structures and patterns used in the sweaters. The soft aqua greens, camels, greys, charcoal and blues being the colour palette of the beach and sea.The beach shoot was cold but we persevered as we wanted to work on location to capture the soft winter light as we knew this would really compliment the knitwear range. The shoot was made possible by three talented people Suzy McCanny of @suzymccanny photography, make up by Sarah from @smomakeup and our model @rachamennad. Suzy did a wonderful job in capturing the vision against the wind, rain, sea spray and incoming tide.